The latest in:
guest column
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02/15/2023
Guest Column: The Death of the Cable TV Customer as We Know It
Today’s cable TV provider isn’t providing cable TV like it used to—and their business is changing faster than you can buckle a seatbelt, writes guest columnists Iris Harel of Amdocs.
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03/08/2022
The Time is Now for an Audience-Based Interconnect
The cable industry need to evolve the current linear-based interconnect model to an audience-based model to answer the call of advertisers and ensure our industry continues to meet their needs.
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06/09/2020
Betting on Hollywood Happy Ending
Guest columnist Mary Collins of the Media Financial Management Association dives into the pandemic-related production challenges for Hollywood.
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03/31/2020
Media in the Time of COVID-19
Guest columnist Mary Collins, pres/CEO of the Media Management Financial Association, digs into how the media is stepping up during COVID-19.
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02/18/2020
‘Colorism,’ A Major Challenge to Advertisers and Networks
Horowitz Research SVP Adriana Waterston delves into colorism: the practice of favoring lighter-skinned people over those who are darker-skinned.
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01/28/2020
Be Part of the Streaming Solution
MFMA-BCCA pres/CEO Mary Collins muses on what content and MVPD companies can do to best meet consumers’ demands in today’s streaming environment.
