MFMA-BCCA pres/CEO Mary Collins muses on what content and MVPD companies can do to best meet consumers’ demands in today’s streaming environment.
When Comcast broke ground on a $50 million esports arena in Philadelphia in September, it was a sign that it’s time to sit up and take notice of the sports side of video games.
Viewers want programming that reflects the diverse world in which we live. So what can cable do? Leverage its strengths. Think about content.
Media Financial Management’s Mary Collins considers the impact streaming has on traditional TV and how cable companies can profit in a multiplatform world.
Diversity is good business is one of the inescapable conclusions in the just-released sixth annual UCLA Hollywood Diversity Report
While OTT competition may be concerning many about cable’s future financial success, MFMA’s Mary M. Collins believes its 2019 financial outlook is bright.