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Friday–November 13

Fox Weather Chases ‘Peacetime’ Viewers

Fox Weather’s audience used to rise and fall with a storm’s forecast. Five years after launch, the FAST-born weather news network is leaning on simulcasts, data, a widening distribution footprint and a new SiriusXM deal to broaden its audience base—and have those viewers stick around even when there’s not a cloud in the sky.

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