The latest in:
Nielsen
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Premium Content
03/04/2021
CEOs Dissect the SVOD, AVOD Mix
As ViacomCBS’ Paramount+ enters the crowded SVOD space, questions remain about how many direct-to-consumer offerings the market can sustain.
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Premium Content
02/23/2021
Ratings Round-Up
Fox News was #1 in ad-supported cable last week for prime and total day, the first time it snagged first-place finishes in both dayparts since the week of Dec 14. In total day, Fox News took first with 1.325
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02/19/2021
Dashboard 2-19-21
Tweet Tweet FCC “8th floor” poll pic.twitter.com/dH1JiK63bn — Brendan Carr (@BrendanCarrFCC) February 17, 2021 Up Ahead Feb 22-23: APTS Public Media Summit March 1-4: Morgan Stanley Technology, Media & Telecom Conference 2021 March 2-3: NCTC SmartClicks Marketing & Video Series March 16-20: SXSW Online March 19: The Faxies Entry Deadline Research ➢ In December, investment […]
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Premium Content
02/17/2021
Nielsen Dives into DE&I Measurement
Nielsen launched a new solution designed to gather data around on-screen diversity and representation.
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Premium Content
02/10/2021
Impeachment Ratings
CNN emerged as the most-watched net across both broadcast and cable news during Tuesday’s coverage of the Senate impeachment trial of Donald Trump among A25-54, according to Nielsen Fast National data.
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Premium Content
02/09/2021
Streamers Flock to Super Bowl
The Nielsen numbers are in, and CBS’s telecast of “Super Bowl LV” drew an average TV audience of about 92 million viewers.