comScore | Cablefax

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04/08/2025

Comscore Scores New MRC Accreditation

Comscore was given accreditation for its household-level TV measurement by the Media Rating Council on Tuesday.

By Cablefax Staff

Found in: comScore / Media Rating Council
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02/21/2025

Audience Measurement a Pain in Spanish-Language Media

Spanish-language media companies are facing an array of challenges in today’s landscape.

By Cablefax Staff

Found in: Univision / Raul Alarcon / Nielsen / Roberto Ruiz / NBCUniversal / Latino Media Network / Telemundo / Stephanie Valencia / comScore / FTC / VideoAmp / Federico Garza / Alvaro Bedoya / Anna Gomez / FCC / Spanish Broadcasting System
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01/24/2025

People

Comscore named Frank Friedman as Chief Data and Analytics Officer and Head of Measurement.

By Cablefax Staff

Found in: Ira Keltz / Frank Friedman / Katie Gorscak / FCC / E. W. Scripps / comScore / Brendan Carr / Tom Sullivan
Premium Content

11/18/2024

Netflix Leaps Into Sports Ring

Netflix took its biggest swing at streaming live sports Friday night when it hosted the boxing fight between Mike Tyson and Jake Paul.

By Cablefax Staff

Found in: Netflix / Nielsen / comScore / OpenVault / Mike Tyson / Jake Paul
Premium Content

10/09/2024

Comscore Sets the Score

Comscore is looking to add more insight into what the U.S. consumer’s viewing experience is like nowadays, and it’s teaming up with media expert Evan Shapiro in what they’re dubbing “The Score Report.”

By Cablefax Staff

Found in: Tubi / fox news / Netflix / YouTube / Disney / NBCU / Prime Video / Paramount / comScore
Premium Content

08/26/2024

FreeWheel, Proximic Target Privacy for CTV

Proximic, a division of Comscore that specializes in audience targeting solutions for programmatic activation, is partnering with FreeWheel to strengthen privacy-focused ID-free audiences for connected TV.

By Cablefax Staff

Found in: Paramount / comScore / Proximic. FreeWheel

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Comscore Scores New MRC Accreditation

Audience Measurement a Pain in Spanish-Language Media

People

Netflix Leaps Into Sports Ring

Comscore Sets the Score

FreeWheel, Proximic Target Privacy for CTV

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