The latest in:
The Gauge
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Premium Content
01/21/2026
NFL Is King in Nielsen Gauge
Cable sports programming saw a 16% viewing lift in December 2025, making up 9% of total cable viewing in Nielsen’s latest The Gauge report.
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Premium Content
09/17/2025
Cable, Broadcast Gain Ground in August Gauge
Back-to-school season and the start of football season helped cable and broadcast increase their share of TV watch-time in Nielsen’s The Gauge report for the first time since April.
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Premium Content
08/20/2025
Streaming Grows Lead in Nielsen’s July Gauge Report
Streaming continued to grow its share of TV viewing in July, according to Nielsen’s latest The Gauge report.
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Premium Content
07/15/2025
Netflix, Peacock Saw Viewership Boost in June
Nielsen’s latest The Gauge report shows Netflix and Peacock had a very good June.
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Premium Content
03/19/2025
Super Bowl Boosts Streaming in Nielsen’s Gauge for February
While time spent watching television dropped from January to February, a record Super Bowl was a big factor for the streaming category in Nielsen’s monthly “The Gauge” report.
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Premium Content
01/21/2025
Holidays Deliver Boosts in Latest Nielsen Report
The month of December saw a 4% increase in overall time spent watching TV compared to November, according to Nielsen’s most recent “The Gauge” report.