Post Archives: Cablefax Staff
Digital ad revenues grew 19% year-over-year in the first half of 2016, reaching a record high of $32.7 billion, according to the latest IAB Internet Advertising Revenue Report prepared by PwC US.
Whether it’s investment in digital companies, going the direct-to-consumer route or partnerships with digital technology firms, traditional media companies are by now firmly entrenched in the digital media landscape.
What do children ages 0-11 think about? You might be surprised to learn it, but terrorism, parents’ employment and school safety fall under the list of concerns for these little ones, according to Nickelodeon insights.
National Geographic announced a major global rebrand Wednesday across the company’s media platforms, experiences and nonprofit organization centered around the new tagline “Further.”
What programming executives look for in a comedy show was the topic du jour at NYTVF’s opening panel at the festival in NYC Monday. The consensus: creator-driven content with a unique point of view is what’s turning their heads.
59% of parents experience “tech shaming,” or feeling judged by other parents over their kids’ screen time, according to a new survey from Spout.
Sling TV announced Wednesday that NHL Network, Hallmark Channel and Hallmark Movies & Mysteries, and some broadcast channels are being added to its services.
According to a new Frank N. Magid Associates’ annual Magid Media Futures survey, 42% of U.S. consumers ages 8-64 are very or somewhat interested in virtual reality.