The latest in:
Horowitz Research
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Premium Content
04/30/2025
Customers Happy with FWA Growth, Horowitz Finds
With FWA going live in more areas across the U.S., Horowitz Research finds that customer satisfaction for the service is in the same realm as with traditional home internet products.
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Premium Content
03/24/2025
Filling the Gap: Comercio TV Ready for Spectrum Rollout
Come April 15, Comercio TV will become available nationwide through Spectrum’s Spanish TV tiers including TV Stream Latino and Mi Plan Latino.
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Premium Content
03/24/2025
Reaching LGBTQIA+ Audiences
Horowitz Research’s annual “State of Media, Entertainment, and Tech: Focus LGBTQIA+” study showed that LGBTQIA+ consumers are among those more likely to engage with interactive and targeted ads.
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Premium Content
07/09/2024
Horowitz Finds Black Viewers Want Black-Focused Content
Horowitz Research found that culturally relevant content plays a major role in which platforms Black content users utilize.
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Premium Content
05/28/2024
Venu Sports Set to Impact MVPD Subs, Horowitz Finds
The imminent Venu Sports service will surely affect how viewers allocate their TV/streaming budget, and a new Horowitz Research study reveals that 42% of sports viewers 18+ say they would likely subscribe to the ESPN, Fox and Warner Bros. Discovery jv when it’s released.
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Premium Content
03/18/2024
Horowitz Finds Rise in Free OTT Usage in Report
Free is hard to beat, and for TV viewers it’s free OTT services that are making a rise in popularity amid mounting subscription costs.