The latest in:
Spectrum Reach
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Premium Content
01/19/2024
Doing Good
Charter’s advertising sales arm Spectrum Reach announced it’ll offer 250 underserved small business owners access to its ad and marketing resources throughout 2024.
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Premium Content
12/04/2023
People
NAB named Ray Quiñones as Director of Government Relations. Quiñones joins NAB from the congressional office of Rep. Darren Soto (D-FL), who serves on the House Energy and Commerce Committee.
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Premium Content
11/10/2023
Pilot Helping Spectrum Reach
Charter’s ad sales arm Spectrum Reach is partnering with ShowSeeker to deploy Pilot, ShowSeeker’s solution to automated workflows in the media sales business.
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Premium Content
06/07/2023
Spectrum Reach at the Beach(front)
Charter’s ad sales arm Spectrum Reach is teaming up with the sell-side convergent TV ad server Beachfront to let Spectrum Reach deliver ads in a programmatic fashion across set-top box TV, CTV and online video platforms.
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Premium Content
05/09/2023
Marketers Turning to ABB
As the economy continues to plague the advertising market, 88% of marketers agree that there’s been increased scrutiny on ROI, media budgets and proven effectiveness of video campaigns
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Premium Content
04/13/2023
Doing Good
Charter’s ad sales arm Spectrum Reach is set to assist more than 700 multicultural businesses as part of its “Pay It Forward” initiative for 2023.