Mike DeRienzo | Cablefax

05/23/2025

What We’re Listening to: How Comcast Chose ‘Versant’

The past few years have been defined by the industry’s efforts to respond accordingly to shifting consumer dynamics. Comcast is doing so by spinning off a handful of its linear TV networks into a new company, but how did the company come up with a name for it?

By Noah Ziegler

Found in: Comcast / ESPN / Fox One / Golf Channel / Lisa Fleming / Mark Lazarus / Mike DeRienzo / MSNBC / NBCUniversal / SpinCo / Venu Sports / Versant

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What We’re Listening to: How Comcast Chose ‘Versant’

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