The latest in:
March Madness
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Premium Content
06/13/2025
Paramount Using Data, Live Content to Fuel DTC
Paramount might be in a state of flux until its merger with Skydance is sorted, but in the meantime, it’s gaining momentum with the flagship streaming platforms Paramount+ and Pluto TV.
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Premium Content
04/15/2025
March Madness a Star Player in Nielsen’s ‘The Gauge’
Cable had its usual March Madness-fueled bump in the month of March, according to Nielsen’s monthly “The Gauge” report, but competition among streamers remains fierce.
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Premium Content
04/09/2025
March Madness Ratings
After a month of mayhem, it’s the Florida Gators and the UConn Huskies who were crowned the Kings and Queens of college basketball this season.
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Premium Content
04/07/2025
Big Numbers for NCAA Tourney, ‘White Lotus’ Finale
The stage is set for Florida to take on Houston tonight to determine this year’s NCAA men’s basketball national champion.
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Premium Content
03/21/2025
Ratings
Is your bracket busted yet? With March Madness tipping off this week, TNT Sports and CBS Sports posted the most-watched NCAA First Four lineup under the traditional format.
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Premium Content
03/17/2025
Comcast Expands Multiview
Comcast is ready for all the college basketball action, bringing multiview capabilities to more X1 devices and expanding them just in time for March Madness.