The latest in:
Faxies
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10/22/2019
Celebrating the FAXIES
Congrats to all the winners and finalists at Cablefax’s FAXIES luncheon Tuesday at the Edison Ballroom in NYC
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06/06/2018
Celebrating the Faxies and Sales Hall of Fame
Congrats to all the winners and honorable mention honorees at Cablefax’s FAXIES luncheon Tuesday.
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05/12/2011
2011 CableFAXIES Awards
The Almighty CableFAXIE… Many have tried to match the power of the Faxie and some have paid the ultimate price for flying so close to the Sun. The honorees profiled below all are worthy of the coveted Faxie nod that literally has made careers and, we believe, promoted truth, justice and the American Way. Advertising […]
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03/30/2009
CableFAXIES Awards 2009 & The Players: Leading Women in Cable
Cable operators might not be thrilled with the current state of programming distribution. TV isn’t just on the TV anymore. It’s on the laptop screen, the iPod screen, the game console screen and, yes, the standard, non-computer TV screen. Programming is everywhere, all the time. Cable operators are sort of in the same spot the […]
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03/30/2009
CableFAXIES Awards—Media Relations Campaign: Discovery Communications for Planet Green Launch
To build buzz for its new network, Discovery Communications needed to keep its foot on the eco-friendly gas pedal for several months before launch. They did so by revealing the Planet Green programming slate via exclusive articles in The Wall Street Journal, USA Today and Variety. Then the team shifted focus to its non-profit partnerships […]
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03/30/2009
CableFAXIES Awards—Marketing of a New Series or Show: Discovery Communications/Animal Planet f
Animal Planet’s marketing campaign for Whale Wars was appropriately large. Not only was it aimed at publicizing the series, it attempted to create awareness of the network’s new programming mantra: Animal Planet as a showcase of controversial issues facing the animal world. Capitalizing on coverage of the presidential election, the network reached out to politically […]