The latest in:
Faxies
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10/22/2019
Celebrating the FAXIES
Congrats to all the winners and finalists at Cablefax’s FAXIES luncheon Tuesday at the Edison Ballroom in NYC
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06/06/2018
Celebrating the Faxies and Sales Hall of Fame
Congrats to all the winners and honorable mention honorees at Cablefax’s FAXIES luncheon Tuesday.
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05/12/2011
2011 CableFAXIES Awards
The Almighty CableFAXIE… Many have tried to match the power of the Faxie and some have paid the ultimate price for flying so close to the Sun. The honorees profiled below all are worthy of the coveted Faxie nod that literally has made careers and, we believe, promoted truth, justice and the American Way. Advertising […]
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03/30/2009
CableFAXIES Awards—Media Event: CNN for CNN Grill
Last summer’s political conventions were all about parties, and we’re not talking Democrats and Republicans. CNN generated buzz by playing host to the best parties. And like the conventions, CNN’s parties were 24/7 affairs. The network scored big with invite-only, free gourmet grills it hosted just steps from the convention centers’ front doors during the […]
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03/30/2009
CableFAXIES Awards—Marketing Campaign: A&E Network for A&E Brand Repositioning Campaig
Determined to obliterate lingering perceptions of fusty programming, A&E devised a campaign that would wake up viewers to the reality of its raw, real slate of shows. Its marketing slogan, "Real Life. Drama.," conveyed honesty and emotional intensity and was burned into all marketing materials for series such as The Cleaner, Dog The Bounty Hunter […]
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03/30/2009
CableFAX 20/20: Ten Gallon Hats off to CableFAX Founder Paul Maxwell
His roots are in the American West, appropriate for a Cable TV Pioneer (inducted 1990). Paul Maxwell remembers when the cable business resembled the Wild West, when lone rangers like Bill Bresnan, Bill Daniels and Ted Turner strung cable, launched satellites and bet the farm on what was mockingly referred to as pay TV. Paul […]