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Publicis Groupe
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Premium Content
03/01/2024
Optimum Picks New AOR
Altice USA’s Optimum has chosen New York-based O1, as its creative, media, PR and production agency of record, effective immediately.
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Premium Content
07/01/2021
People
Zaina Sesay joined entertainment company Kin as director, talent and development. Sesay joins from ViacomCBS brands MTV and VH1. — Comscore appointed Brian McLoughlin to lead the company’s commercial relationship with French multinational advertising and public relations agency Publicis Groupe. McLoughlin, a 20-year media veteran, most recently served as evp, sales and client relations at […]
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Premium Content
02/04/2021
Evaluating New Ad Currencies
When it comes to new audience measurement currencies, nearly three out of four advertisers are willing to try them, but the devil is in the details.
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Premium Content
02/27/2020
NewsGuard Vetting Coronavirus Stories
NewsGuard rolled out its “Coronavirus Misinformation Tracking Center,” which features a list of global websites that it has identified as publishing false material about the virus.
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Premium Content
07/24/2019
Fact Checker NewsGuard Seeks Deals with Internet Providers
Court TV founder Steven Brill is looking to strike deals with distributors again, but this time around it’s not for a network.