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04/06/2012
Migrating Ads From Online To Mobile
ValueClick Audience Mapping, a proprietary targeting technology that bridges ValueClick’s anonymous online tracking data to the mobile sphere, thus allowing brands to reach their target audiences across multiple platforms, is the newest offering from ad-networking maven Greystripe, a division of ValueClick Inc. ValueClick’s Data Management Platform consolidates 14 years of expertise and data, billions of […]
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04/06/2012
New Ways To Play In The ‘Imagine Park’
It’s not too early to start making your plans for the upcoming National Cable & Telecommunications Association (NCTA)-sponsored Cable Show, this year in Boston. Highlighted this year are three new "playgrounds" in "Imagine Park," the interactive exhibit-floor venue. New to Imagine Park this year are the following innovation platforms: >> The App Pond – A […]
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04/06/2012
Trinidad Cableco Readies Next-Gen Triple-Play Guide
UXP Systems, a Canadian provider of multiscreen-enablement software for cable and telecom operators, just deployed its Multiscreen Interaction (MINT) Platform as part of the upcoming launch of a “Home-Phone-To-Go” service for Columbus Communications’ cable system in Trinidad. Columbus is a privately held, Barbados-based company that provides digital cable TV, broadband Internet, digital landline telephony and corporate data services […]
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04/06/2012
German Carrier IDs Green Savings
The first Mobile Energy Efficiency Optimization project with Telefonica Germany and Nokia Siemens Networks’ Energy Solutions has been completed, and it looks like the German carrier stands to do well by doing good. Telefonica Germany participated in the GSMA’s Mobile Energy Efficiency (MEE) Benchmarking service that helps wireless carriers lower their energy costs and carbon […]
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04/05/2012
M2M LBS Platform Tracks Mobile Assets
Secure machine-to-machine (M2M) products and services provider Numerex Corp. says its Location-Based Services (LBS) platform targets enterprises that need scalable solutions for monitoring, tracking and recovering a wide variety of mobile assets. The LBS platform is built on Numerex FAST (the company’s horizontal service delivery platform that includes Network as a Service [Numerex NaaS] that […]
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04/05/2012
More CALM Act Compliance Help
Miranda Technologies Inc., a Canadian provider of infrastructure, playout and monitoring systems, plans to unveil new end-to-end loudness monitoring, logging and?correction solutions for both automatic, real-time processing during? playout and file-based pre-processing prior to air at next week’s NAB 2012 in Las Vegas.?? Three new loudness-related advancements include segment-aware loudness monitoring and logging to the […]