Williams’ knack for creative problem solving has made her an indispensable part of NBCU’s content distribution group. Among her many other accomplishments, she led her team in analyzing and planning the content discovery ecosystem and developed guidelines to bolster NBCU’s metadata to drive MVPD recommendation engines. All of this occurred simultaneously as Williams and her team were preparing to meet the demands of the Rio Summer Olympics. When asked what technology will most benefit the industry in the near term, she says, “A streamlined, simpler user interface for consumers.” Easier said than done… unless you’re Williams.

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