Skillfully securing nearly 100 carriage deals for AMG, Arouh’s team fueled the company’s unprecedented growth this year. Colleagues laud her uncanny ability to foster long-lasting and genuine relationships internally and externally while leading her team to continually produce at the highest levels. Arouh’s committed to helping those around her thrive, whether that’s dropping the ladder for the next generation or serving as a senior advisor to Lupus L.A.
“It is important to lead with the core values that are important to you. My four essential values include commitment, optimism, integrity and kindness. These values have guided me throughout life, they have grounded me, and they have never failed me.”
What do you believe is the next big disruption facing the industry? The next big disruption will be an opportunity, Artificial Intelligence. AI will provide micro-targeted and metric driven program scheduling, personalization, recommendations, and interactivity. All of which will benefit the viewers, advertisers, and content providers.