Juvelis is a key architect of AMC Networks’ corporate story, culture and brand. In the past year, she led bespoke campaigns for series in “The Walking Dead Universe” and “Anne Rice Immortal Universe,” as well as for noir drama “Dark Winds.” In May, Juvelis helped deliver the biggest month for Acorn TV viewership ever with a new month-long programming event called “Murder Mystery May.” Internally, Juvelis’ “open door” policy makes her a frequently sought-after mentor.
With all the buzz around AI, what “human” skill will grow more valuable? Strong writing skills and an original voice are superpowers. As we lean more on AI, formulaic and predictable writing is likely to become the norm, and I worry much of it may start to resemble an over-landscaped lawn: cut nice and even but stripped of the wildflowers, vibrancy and character that make it sing.
What’s a piece of advice you ignored that you’re glad you did in hindsight? Early in my career I needed a change and contemplated quitting a good job and moving from D.C. to San Francisco, without a fully baked plan. That idea was met with exhortations to stay the course, wait until I had something else lined up and loads of other practical advice. By ignoring all of that, I had the experience of a lifetime, running my own business, traveling, expanding my professional network and even allowing me to dabble in other areas of interest like wine, music and art. I learned that sometimes well-intentioned advice is an anchor, not a sail.