Craig Robinson

Robinson is laser-focused on defining and refining NBCUniversal’s corporate culture into one that truly values diversity, includes and gives voice to people of all ethnicities, backgrounds, and genders, and reflects that diversity across the NBCUniversal portfolio. He is spearheading Comcast’s $100 million effort to fight injustice and inequality, promote diverse and inclusive HR practices, and explain the importance of anti-racism education and inequality awareness. He is beginning to notice progress with DEI outside of NBCU, as well. “I’m very encouraged by the sincere increase in DEI efforts that we’re seeing in the industry,” Robinson says. “This past year has brought focus on so many issues that have been long ignored, which are now getting long overdue attention.” He also serves as co-chair of the Comcast NBCUniversal Joint Diversity Advisory Council.

Do you think there has been significant progress on DEI in the industry in the past year?
I’m very encouraged by the sincere increase in DEI efforts that we’re seeing in the industry. This past year has brought focus on so many issues that have been long ignored, which are now getting long overdue attention.

My best advice for fostering open, honest communication…
Provide your employees with the tools, training and safe spaces to have conversations that can often be uncomfortable, but that are essential to greater understanding of the point of view of others.

Favorite current show that you feel embraces D&I?
I’m very proud of “Rutherford Falls,” the comedy on our streaming service Peacock, which has one of the largest Indigenous writers’ rooms on television, and is centered around a community that has historically been both underrepresented and misrepresented.

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