Today’s Nat Geo is a lightning rod for powerful premium content, and Bernstein is a key reason for the network continues to rise in the ranks. She developed Ridley Scott’s miniseries “The Hot Zone,” an ambitious step forward in Nat Geo’s scripted strategy, and elevated hybrid programming that weaves scripted content with documentary sequences, with limited series “Valley of the Boom.” She’s also been a force in the third season of “Genius,” focused on Aretha Franklin. “It’s not enough just to hire women,” she says. “You also have to provide career support and guidance that will help them develop key skills, contacts, and confidence.”
What specifically does your company do to support and elevate the women who work there?
Having a woman as president (Courteney Monroe) is the clearest signal to everyone working at Nat Geo that it is a place where women can thrive. As the saying goes, if you can see it, you can be it.
How can the industry do a better job of recruiting women and ensuring they have a path to senior positions?
Mentorship is the key. It’s not enough just to hire women, you also have to provide career support and guidance that will help them develop key skills, contacts, and confidence.
What advice would you give your 13-year-old self?
Stand up straighter, don’t put so much pressure on yourself and keep watching a lot of TV.