In a speech at the Media Institute Thurs, FCC Republican commish Michael O’Rielly urged the FCC to shy away from unnecessary regulations that would harm the video market. The agency almost made a mistake when it tried to impose a la carte rules a few years ago, he said. There is no need for regulation because both MVPDs and OTT providers are “striving to offer more tailored packages” to their subs. In addition, the agency should avoid being involved in rate disputes for video offerings, as the agency is “ill-equipped to determine fair market rates,” he said. However, he said one rule that could be changed without any demonstrable effect on the market is the sports blackout rule, which the FCC is considering eliminating. “Setting aside my personal love of the Buffalo Bills and the number of games I missed over the years due to blackouts, some argue quite compellingly that repealing the rule will not have any impact because the sports leagues and local broadcasters can negotiate this point in their contracts.” If that’s the case, the agency has no role. The league and local broadcasters should continue to find ways to ensure consumers can access content, O’Rielly said. Meanwhile, Netflix would be happy to hear this: O’Rielly believes applying legacy regulations to online video distributors would “undermine these nascent services and limit the valuable competition they provide.” Firing shots again at the Commission’s JSA order, he noted Sinclair ’s plan to turn in 3 station licenses as a result of the new rules. These stations are going dark, and viewers in 2 markets are being harmed with the loss of 3 local stations, O’Rielly said.