Put Conan O’Brien in a car with Ice Cube and Kevin Hart and have them give a “driving lesson” to an innocent staffer. The comedy happens almost effortlessly, it seems. To grab views, however, required a well-coordinated social strategy utilizing Team Coco’s social channels and Turner’s social product “Launchpad,” which maximizes a brand’s impact across multiple platforms. The results were undeniable: over 42MM views across digital and social platforms and still growing.

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Charter, Comcast, Liberty Global Talk Cable’s Competition

It’s a very busy Thursday for the Syndeo Institute at The Cable Center. It’s not only hosting its annual Cable Hall of Fame celebration at the Ziegfeld Ballroom in NYC this evening, but also opened the day with an exclusive industry leadership forum just a few blocks away at the Paley Media Center.

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May 5
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2026 Cynopsis Sports Awards Presented in partnership with Cablefax
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2026 Top Ops AwardsTop Ops Awards Entry Deadline
Nov 3
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