The latest in:
NCAA Women’s March Madness
-
Premium Content
05/08/2024
Effros: Follow the Bouncing Ball?
Commentary by Steve Effros Sometimes it’s not really worth it. Part of the challenge of writing this column is my effort to explain, in English, what the heck is going on regarding cable, broadband and
-
Premium Content
05/08/2024
Amazon Introduces New Ad Formats Ahead of Upfront
Amazon Ads is growing its portfolio of interactive and shoppable ad formats as it gears up for its upfront Tuesday. It’s adding shoppable carousel ads to allow viewers to
-
Premium Content
05/08/2024
Disney Adds Walmart Connect to Streaming Inventory
Walmart Connect , the retailer’s audience solutions and measurement insights, is joining Disney Advertising ’s addressable streaming inventory. The two will enable audience targeting and outcome-based
-
Premium Content
05/08/2024
Fiber Frenzy
UTOPIA Fiber made news at the Broadband Communities Summit, revealing it added WiFi Pros , ETS and Fusion Networks as residential ISPs. UTOPIA
-
Premium Content
05/08/2024
Sports Streamer Still On Track for Fall Release
It appears we have a name for the impending Fox, ESPN and Warner Bros. Discovery sports streaming jv, but the public will have to continue playing the waiting game.
-
Premium Content
05/08/2024
Sports Ratings
ESPN recorded its third most-watched NBA Playoffs First Round ever on its platforms. The network averaged 3.91 million viewers across 15 games, according to Nielsen . On the diamond, viewership for ESPN’s