The latest in:
NBA
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Premium Content
06/05/2025
ESPN Begins DTC Campaign
Fall is still a few months away, but ESPN is getting started with marketing promotions ahead of its direct-to-consumer adventure.
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Premium Content
06/03/2025
Ratings
TNT’s ratings momentum from the NBA and NHL Playoffs stretched into another week as it topped the primetime cable chart for May 26-June 1.
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Premium Content
05/29/2025
May Ratings
In a month that had the NBA and NHL Playoffs in full swing, TNT took the primetime crown among cable networks.
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Premium Content
05/22/2025
Does NBCU Want to Play Ball?
Super Bowl LX and the Milan Cortina Winter Olympics might not be enough to satisfy NBCU’s appetite for live sports rights, and it may look to capitalize on MLB’s imminent split with ESPN.
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Premium Content
05/21/2025
S&P Downgrades WBD Rating
S&P Global isn’t optimistic about the trajectory Warner Bros. Discovery is on.
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Premium Content
05/20/2025
Streaming Continues to Win in Nielsen’s Gauge Report
The streaming train kept rolling on in Nielsen’s monthly “The Gauge” report for April.