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02/26/2009
Drilling Down by Ad Spend – Dec 2008
Below you’ll find the latest ad-spending figures related to various genres of cable TV programming, as well as what kinds of advertisers are spending the most on networks and shows focused on those genres.Media: CN Market: NATIONAL Period: Dec 1 2008 – Dec 31 2008 Product Category Cable TV-$$$ (000)DIR RESP PROD 20765.072MOTION PICTURE 14802.552ENTERTAINMENT […]
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02/26/2009
Top Cable Programs by Ad Spend – Dec 2008
Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:”Table Normal”; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:””; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:”Times New Roman”; mso-ansi-language:#0400; mso-fareast-language:#0400; mso-bidi-language:#0400;} No surprise that both college and pro football continued to drive big spending in December, but holiday warm fuzzies also brought in ad dollars. […]
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02/26/2009
CableFAX Daily Stockwatch
Company 02/25 1-Day Close Ch BROADCASTERS/DBS/MMDS BRITISH SKY: 26.19 (0.26) DIRECTV: 21.39 (0.48) DISH: 11.28 (0.28) DISNEY: 17.36 (0.56) GE: 9.01 (0.07) HEARST-ARGYLE: 1.64 (0.16) ION MEDIA: 1.44 0.00 NEWS CORP: 6.73 (0.06) MSOS CABLEVISION: 13.37 0.46 CHARTER: 0.02 0.00 COMCAST: 14.05 0.17 COMCAST SPCL: 13.22 0.21 GCI: 5.26 (0.2) KNOLOGY: 4.23 (0.11) LIBERTY CAPITAL: […]
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02/26/2009
Earnings
Discovery Comm grew OIBDA to $362mln in 4Q, an increase of $222mln vs 4Q '07 (Excluding a content impairment charge in 4Q '07, adjusted OIBDA still increased $64mln, up 23%). Overall 4Q revenue of
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Premium Content
02/26/2009
Programming
Hallmark Channel will celebrate the debut of "The Golden Girls" on the net with an 18-hr marathon Sun (8:30-3am). The sitcom will air daily at various times, starting Mon. — TV One will bow 8 new eps of
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