Patricia Martin

Martin and her team developed a strategic partnership—including more operational alignment—with Cox Business, which has positioned them to create a bright future for employees, customers and the business. She believes the industry needs to follow Cox’s lead and seek out talented women early on. “At Cox, we begin cultivating these relationships during their college years through our co-op program, where we encourage and sponsor them within various organizations.”

What specifically does your company do to support and elevate the women who work there?
Within Cox Communications, there is an intentional focus on ensuring women are elevated through various forums such as our Employee Resource Groups (ERGs) and sponsorships like Women In Cable Telecommunications (WICT) to name a few. Specifically, in the Product and Technology organization, there is an intentional community focused on sponsoring and supporting women.

How can the industry do a better job of recruiting women and ensuring they have a path to senior positions?
Within the industry, we need to begin the process of searching for talented women earlier on in their careers and supporting them. At Cox, we begin cultivating these relationships during their college years through our co-op program, where we encourage and sponsor them within various organizations.

What advice would you give your 13-year-old self?
Relax, it all gets better. Don’t go with the crowd, there’s power in being your own individual self.

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