During the past 12 months, Roberts helped guide Great American Media’s programming strategy, which included 14 original movies in 2021 and 29 in 2022. On top of leading the company’s ad sales division, she spearheaded its first upfront sales efforts for 2022-23 and doubled revenue from the year prior.
“Mentorship is key to learning and having others champion you along your professional journey.”
My kid just taught me how to…. My kids recently taught me how to “Be Real,” I’m still struggling with the app, but maybe someday I’ll figure it out.