Leever was elevated in October to her new role, overseeing the company’s suite of 18 TV Everywhere GO apps and spearheading Discovery’s domestic DTC endeavors. “The US digital team is constantly exploring the unknown, pushing the limits and testing new boundaries. And we have been lucky enough to ‘strike gold’ and serve our superfans the content they want anytime, anywhere with our TVE GO apps,” Leever says. She previously served as EVP & GM of digital media, and she’s been instrumental in managing the company’s digital brands and businesses, including the newly launched Discovery VR.
What’s a recent example of a step forward for women in the media industry?
This isn’t limited to the media industry, but I think it is a huge step forward that California has just become the first state to require companies to put female director on their boards. Hopefully, more states will follow!
What’s been the most dramatic change in your sector of the business today vs. three years ago?
The growth among connected devices, like Fire TV or Roku, and how they have affected the consumer’s ability to watch their favorite content in their living rooms, on the big screen and on their schedule.
If there were a reality show based on your office, what would it be called?
Taking a page from one of our favorite Discovery Channel shows, it would be called “Gold Rush!” The US digital team is constantly exploring the unknown, pushing the limits and testing new boundaries. And we have been lucky enough to “strike gold” and serve our superfans the content they want anytime, anywhere with our TVE GO apps.