Diskin leads the national advertising development and strategy for Com- cast’s cable services offerings. She is responsible for strategy, planning, research and creative for all of Comcast’s acquisition, competitive, multicultural and sports advertising and communications campaigns as well as oversees the customer experience messaging. She has also helped define and launch innovative programs across major social media platforms. A member of WICT, Diskin advises her own 13-year-old daughter of a simple acronym: “NEDL,” which Diskin says stands for “No Drama, Excel, Diplomacy, and Leadership.”
