Over the past 12 months, Jones led Viamedia through several successful ad-tech integrations, including AI and cross-channel campaigns. She was crucial in the launch of Viamedia’s Parrot Ad Decisioning System that allows MVPDs to manage traditional and CTV ad insertion seamlessly, crafting messaging and even designing the platform’s distinctive logo. Jones is also dedicated to cultivating new leaders, having mentored more than 160 interns.
“Ilona Maher is a female athlete I deeply admire. She not only led Team USA to its first Olympic medal in rugby in Paris, but she has also redefined strength as powerful and beautiful, making self-love a badge of honor.”
What’s a skill you’re currently working on? (work-related or non-work-related) I’m currently working on improving my sports photography skills. For the past few years, I’ve volunteered to capture live-action shots at my son’s football, baseball, soccer and lacrosse games. I focus on capturing both the sport’s most exhilarating moments—like a great tackle or a mid-air interception—and candid shots like proud parents cheering in the crowd. After the game, I make sure to share the photos with families as soon as possible. It’s a small way for me to give back to the teams and programs that invest so much in our kids, and I’m always looking for ways to enhance my technique and capture those special moments even better.