Webinars:
Vine, Viggle, GetGlue:
Leveraging the Newest Social Media Apps to Drive Engagement and Brand Awareness On-Demand
Capitalizing on Cloud Management and Navigation
CALL ME CRAZY. On April 16, 2013, Lifetime and Sony Pictures Television held a premiere event for the Lifetime Original Movie "CALL Me Crazy: A Five Film" at the Pacific Design Center in Los Angeles. L to R: Rob Sharenow, evp, Programming, Lifetime Networks; Jennifer Aniston, Executive Producer of "Call Me Crazy"; and Nancy Dubuc, pres, Entertainment and Media, A+E Nets. Debuts April 20, 8pm. Photo by John Shearer/Invision for Lifetime/AP Images.
A Rundown of Aereo’s Case Against Broadcasters, Implications for MSOs Here is a primer on Aereo's case against broadcasters and the possible legal implications for MSOs.... More » Upfront Respect… TV networks have been holding for several months now, but you wouldn’t know that from the press and Twitter buzz this week. That’s because this week’s upfront activities involve the TV broadcast networks. And we all know that those are the real upfronts.... More » 'A Funny Thing Happened... ....on the way to the forum." That play was hilarious, with lots of twists and turns. So now there's a sequel, with lawyers "forum shopping" the Aereo case. It's getting to be its own sort of comedy.... More » Getting Interactive With Addressable at DirecTV’s Inaugural Upfront At its first upfront, DirecTV gives ad execs a taste of what addressable advertising could be like.... More » The Battle For IPTV Domination The promise of IPTV – TV delivered using the Internet Protocol – was to bring all the utility and benefits of the Internet to the delivery of video services.... More » The Historical Connections Between NBC, GE and Comcast Most people today probably would not know the General Electric links to television and the cable industry. This is one of the richest stories in American business history and it shaped our modern media and communications world. Larry Satkowiak, pres & CEO of The Cable Center, examines the historical connections between the companies.... More » Have a Drink and Tweet... Want to get reporters and bloggers to tweet about your show premiere? Take them to happy hour...... More » Will a Rising Real Estate Market Help HGTV’s Property Shows? With the real estate market in parts of the country heating up again, home buyers and sellers like myself are increasingly turning to HGTV’s property series like “House Hunters,” “Property Virgins” and “Love it or List it” for advice.... More »