Does anything speak more to modern content consumption than binge viewing? UP TV saw an opportunity in the trend, prompting them to hold a bold 7-day “binge-a-thon” of all 153 episodes of The Gilmore Girls. Engaging influencers, former cast members, 24-hour community engagement on Twitter, and a prize-laden sweepstakes, the campaign was hugely successful, both in social numbers (317+ million impressions) and ratings.

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Tuesday–April 16

Charter Introduces New Internet-Only Video Plans

With Charter no longer offering its TV Essentials streaming plan to new customers, the operator has rolled out two other internet-delivered video packages. Spectrum TV Stream features 90+ channels for

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Apr 25
2024 Cablefax 100 Awards Magazine Release: April 25, 2024
Jun 13
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2024 FAXIES Awards Nominations Are Open!
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