Cablefax Staff

Post Archives: Cablefax Staff

AT&T Completes AppNexus Acquisition

AT&T completed its deal to acquire AppNexus, building out its advertising and analytics portfolio.


Posted in: Distribution

More Support an Appeal of the AT&T-Time Warner Merger

American Antitrust Institute, Consumers Union and Public Knowledge are the latest to join a chorus of voices supporting an appeal of the approval of the AT&T-Time Warner merger.


Posted in: Regulation

Five MLB Teams Join ESPN’s Shred Hate Campaign

Five additional MLB Clubs have joined ESPN’s Shred Hate initiative, supported by MLB and X Games.


Posted in: Programming

Food Network, HGTV, Travel Receive High View Counts on Social Media

Food Network, HGTV and Travel are finding success in their use of cross-platform programming strategies.


Posted in: Programming

Ratings

Nat Geo WILD and Nat Geo’s “Yellowstone Live” scored a total of 13mln


Posted in: Archives

VAB: Automotive Brands Earn Web Traffic from TV Ad Spend

The Video Advertising Bureau released a report finding that 76% of the top 25 automotive manufacturers showed a direct correlation between TV ad spend and website traffic.


Posted in: Distribution

Programming

ESPN is partnering with Millenial Esports to have esports racing content featured on the network during the second half of the Formula 1 season. “World’s Fastest Gamer powered by Millenial Esports” will


Posted in: Archives

ACA Supports NCTA on FCC Leased Commercial Access Rules

NCTA – The Internet & Television Association has a friend in ACA when it comes to revisiting and dropping the FCC’s rules on leased commercial access.


Posted in: Regulation

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