IP video transport provider Digital Utilities Ventures Inc. says its planned launch of what it’s calling “the first open-source TV network” will allow TV viewers to create and broadcast their own programming via an exclusive broadcast channel for the IPTV market.
The company, however, did not offer a timeframe for its new “last mile.”??"We are harnessing this communication tsunami to create the first broadcast channel for the Internet TV revolution,” says CEO Garry McHenry. “Once launched, our Website will allow users to develop their own content and upload it to our broadcast channel. This will unleash the full power of the Internet as the ultimate content creator and broadcaster. Individuals will be able to produce programming with an unlimited range of subjects covering travel, sports, science, drama, comedy, politics, etc., ending the TV industry’s virtual monopoly of content and energizing an untapped treasure trove of global talent." ??
He continues, "As a result, advertisers can deliver custom ads based on user data. Our platform and smart-TV technology is at the center of what advertising is about — an in-depth audience understanding that allows companies to connect to consumers where they are and?enhance a brand relationship. With this interactivity as the crux of the new system, the way we watch and interact with TV will fundamentally change Whether it’s on a desktop, a mobile phone or on television, (we) will be there, streaming HD-quality video. It’s one-stop shopping for both advertisers and consumers."?