Rogers Media Inc. is buying all outstanding shares of Score Media Inc., and it will wholly own theScore Television Network and related TV assets. The deal doesn’t include Score’s digital media business, including theScore.com Web site and mobile apps. Immediately prior to the acquisition, Score Media’s digital assets will be spun out to its existing shareholders, with Rogers Media retaining a 10-percent equity interest in the digital media business. Rogers Media also will have access to Score Media’s digital technology. Once Rogers gets the final regulatory nod, the television network will be rebranded under the Sportsnet umbrella…Korea Broadcast Advertising Corporation (KOBACO), a government-affiliated media representative of the Republic of Korea’s broadcast networks, and Va.-based ad consulting firm Image Media Services Inc. (IMS) formed a strategic alliance for U.S. advertising sales. IMS says it will serve as an official KOBACO branch office, servicing U.S.-based advertisers looking to research and buy ad time on major South Korean television networks and related media…Amazon.com expanded its content-licensing deal with NBCUniversal Cable & New Media Distribution to add more episodes of past and present prime-time TV series to Prime Instant Video…Verimatrix will integrate the Pixelmetrix OTT Media Grinder (OMG) QoS/QoE solution for OTT video its Verimatrix Video Content Authority System (VCAS). The two say the combined solution would “integrate the key element of security into system performance testing and usage monitoring”…Ixia wrapped its acquisition of BreakingPoint Systems Inc., a provider of network security testing and optimization. The new purchase establishes “an end-to-end solution for pre-deployment and production network monitoring, testing and optimization,” Ixia says. The buyer plans to introduce a new high-port-density BreakingPoint blade as well as the BreakingPoint applications library for IxLoad. It also retained all BreakingPoint employees worldwide, including key senior sales and marketing leadership; Dennis Cox, CTO and co-founder of BreakingPoint, will serve as Ixia’s vice president/Security and Applications. In separate but related Ixia news, it opened a permanent office in Tel Aviv.

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Spot Spending Returning, Shifting to OTT

After a rapid decline in spend, agencies and broadcasters are seeing rebounds in many spot spending categories.

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