The latest in:
Cadent
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Premium Content
01/03/2020
Cadent Acquires 4INFO
Cadent completed its acquisition of 4INFO Thursday, a move that allows it to expand its cross-screen solutions for national advertisers with OTT and connected TV video buying capabilities.
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Premium Content
09/19/2019
Problems with Measuring Addressable Advertising
The addressable ad space is hot, hot, hot, but brands are often left scratching their heads when it comes to maximizing ROI.
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Premium Content
03/05/2019
Comcast Looks at Boosting Targeted Ad Business
Comcast is evaluating a group of companies to enhance its targeted advertising business, including Cadent and dataxu.
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Premium Content
12/05/2018
Liberty Global Taps Cadent for Addressable Advertising
Liberty Global chose Cadent to deliver an addressable TV ad platform.