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01/29/2014
Arthur Orduna
CTO Canoe Ventures Why Him? Cable hasn’t given up on addressable ads and interactive TV. Far from it. The industry is counting on Canoe to lead the way. “The opportunity is anything from a traditional 30-second spot to a preview clip of a favorite TV series that happens to be ad-sponsored to an RFI click […]
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01/29/2014
Peter Low
President/CEO Ensequence Why Him? The demand for interactive TV is growing and Ensequence and Low are poised to power a good amount of interactive ads. Interactive ads are garnering results, says the soft-spoken Low, a cable veteran of MTV Nets. “We are seeing incredible effectiveness with interactive ads across the television industry. At Ensequence, we […]
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01/23/2014
Arthur Orduna
Arthur Orduna is presently Chief Technology Officer, Canoe Ventures, LLC. Arthur Orduna manages the engineering and technology team for Canoe Ventures. He helps drive the creation of shared technology processes and standards for more robust audience targeting, interactivity and measurement. For more than 20 years, Arthur has worked in the media and interactive TV industries where […]
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11/01/2013
Rebecca Rusk Lim
VP, Interactive Experience Turner Broadcasting Rusk Lim oversees the user experience strategy within the group that designs and develops multiplatform tech products for Turner’s brands. She tests interactive apps and has helped drive recent Turner successes like syncing co-viewing apps for TBS and TNT, as well as user strategy for March Madness. And having spent […]
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06/07/2013
FourthWall Media, Visible World Partner on Set-Top Data
Breaking that FourthWall just got a bit easier as FourthWall Media lines up its wares with Visible World in a play to make targeted and addressable advertising more ubiquitous across cable.
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Premium Content
06/06/2013
Innovation
Multiplatform video service provider Vubiquity inked a deal with TiVo to integrate its AnyVU streaming service, as well as integrate TiVo's user interface with ViewNow, Vubiquity's