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Premium Content
06/25/2009
CableFAX Daily Stockwatch
Company 06/24 1-Day Close Ch BROADCASTERS/DBS/MMDS BRITISH SKY: 29.00 (0.25) DIRECTV: 24.19 0.44 DISH: 15.17 0.61 DISNEY: 22.90 0.02 GE: 11.70 0.10 HEARST-ARGYLE: 4.50 0.00 NEWS CORP: 10.29 0.12 MSOS CABLEVISION: 18.04 0.25 COMCAST: 13.83 0.04 COMCAST SPCL: 13.43 0.18 GCI: 6.65 0.10 KNOLOGY: 8.42 0.31 LIBERTY CAPITAL: 12.68 0.34 LIBERTY ENT: 26.36 0.45 LIBERTY […]
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Premium Content
06/24/2009
CableFAX Daily Stockwatch
Company 06/23 1-Day Close Ch BROADCASTERS/DBS/MMDS BRITISH SKY: 29.25 1.17 DIRECTV: 23.75 0.18 DISH: 14.56 0.04 DISNEY: 22.88 0.22 GE: 11.60 0.08 HEARST-ARGYLE: 4.50 0.00 NEWS CORP: 10.17 0.06 MSOS CABLEVISION: 17.79 (0.04) COMCAST: 13.79 0.17 COMCAST SPCL: 13.25 0.39 GCI: 6.55 (0.05) KNOLOGY: 8.11 0.26 LIBERTY CAPITAL: 12.34 (0.17) LIBERTY ENT: 25.91 0.23 LIBERTY […]
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Premium Content
06/24/2009
Advertising/Marketing
TiVo and Quantcast partnered to analyze the correlation between TV viewership and online activity. Using a sample of 35K HHs and melding TiVo's Power||Watch
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06/23/2009
Worlds of Measurement
Both established and nascent entities have recently rolled out cross-platform measurement solutions covering audience engagement of content, and although the methodologies used vary, the thrusts are aligned: proffer data on fans’ Web and/or linear interaction with particular shows to advertisers and programmers, who may then make more informed decisions in their efforts to reach those fans.
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Premium Content
06/23/2009
CableFAX Daily Stockwatch
Company 06/22 1-Day Close Ch BROADCASTERS/DBS/MMDS BRITISH SKY: 28.08 (1.08) DIRECTV: 23.57 (0.11) DISH: 14.52 (0.66) DISNEY: 22.66 (0.87) GE: 11.52 (0.58) HEARST-ARGYLE: 4.50 0.00 NEWS CORP: 10.11 (0.55) MSOS CABLEVISION: 17.83 (0.82) COMCAST: 13.62 (0.25) COMCAST SPCL: 12.86 (0.28) GCI: 6.60 (0.35) KNOLOGY: 7.85 (0.69) LIBERTY CAPITAL: 12.51 (1.46) LIBERTY ENT: 25.68 (0.17) LIBERTY […]
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Premium Content
06/23/2009
TiVo Leverage
Emboldened by its court victories over DISH concerning its DVR patent, TiVo is ready to use that patent as a key negotiating tactic to either strike additional partnerships with pay TV ops