Hispanic Upfront—A Preview of What’s Ahead
By
| May 13, 2013
The Hispanic upfronts kick off this week, with nets in the category pushing themselves as the ticket to the hottest demo around, considering its youth and buying power. Not to mention, they like to watch live TV. Here are some trends in viewership you’ll see reported this week by Univision, ESPN Deportes and Fox Hispanic Media.
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