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Up Ahead

Dec 13: Cablefax Work Culture 2020 Entry Deadline
Jan 7-10: CES 2020; Las Vegas
Jan 21-25: NATPE Miami
Jan 27-30: Realscreen Summit; New Orleans
Feb 16-18: NCTC Winter Educational Conference; Las Vegas

Research

➢ Out of 700 US business and technology decisionmakers, 73% reported they are currently creating their own first-party IP using technologies like machine learning (39%), IoT (37%), AI (32%), blockchain (29%) and mixed reality (21%).

➢ 75% believe that inventing their own digital solutions to solve complex business and societal issues (an approach defined as tech intensity) is the most effective way to build competitive advantage today.

➢ 40% believed that tech intensity would lead to improved connectivity in rural areas.
(Source: Microsoft)

Quotable

“Live television, we felt like it was the holy grail. If we could create content that could be appointment viewing, and it’s live, it’s that added value. You want to experience it as it happens. People don’t typically tune into live events after the fact. It’s how do we create content that’s DVR proof, that the audience is going to show up and watch and want to participate in the viewing experience. It’s very rare now that content, whether it’s unscripted or scripted, has that community viewing experience.” — Big Fish Entertainment founder Dan Cesareo on CTAM’s “Thinking Out Loud” podcast

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