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Joining the ranks of programmers offering OTT services, BBC plans to offer its own in the U.S. next year, Deadline reports. It would include content not currently offered in the U.S. and Canada. Execs are both hoping to show they’re adapting to the digital age and find alternative ways to fund its operations, the article says, as the public broadcaster has been under pressure from the government. They hope the new service and partnerships like the BBC Worldwide partnership with Tata in India, will increase revenues by about 15% to around $1.8 billion over five years.

The BBC will launch an Over-The -Top subscription service in the U.S. next year, according to director general Tony Hall. The announcement was made during a speech the embattled Hall was giving to the Royal Television Society Convention in Cambridge today.

Read More at Deadline

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