Last year, Mediacom’s Digital Marketing team completely reset their entire operations, bringing all paid digital media accounts in house, including Google Ads, Microsoft Bing Ads, Facebook/Instagram, YouTube and call tracking platform Dialogtech. With the help of paid digital agency True Interactive, targeting, reporting and campaigns were built on each advertising platform in the first month and were outperforming 2018 results within two months. The team began 2019 with a staff of two, doubling in size in early March. This small, but mighty team drove a 25% increase in website traffic, a 31% increase in serviceable traffic and a whopping 95% increase in high speed broadband sales.

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