OTT will continue to be a hot topic in cable this year, if Cukaj’s predictions prove correct. “We’ve seen the volume of content being consumed through OTT grow significantly in a short period of time, and anticipate this uptick to continue as viewers increasingly want to watch great content on their own schedule,” she says. With a focus on digital expansion and innovation, changing viewing patterns should serve as no challenge for Cukaj and her sales team at CNN. Her influence has opened opportunities and collaborations with other brands, including lighting up the Empire State Building on Election Night with sponsor CA Technologies to announce the new President. 

Who is your favorite current female TV character and why?
Queen Elizabeth II of Netflix’s “The Crown,” as her role speaks to leadership and the importance of making at times difficult decisions that have the best interest of her people and the greater good at the center.

What industry topic do you think will dominate industry headlines in 2018 and why?
OTT will dominate headlines next year. We’ve seen the volume of content being consumed through OTT grow significantly in a short period of time, and anticipate this uptick to continue as viewers increasingly want to watch great content on their own schedule.

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