Director, Marketing Operations & Business Development, SCTE/ISBE

In her first year at SCTE/ISBE, Henderson has already made a mark with marketing initiatives that promote the organization’s value within the industry and beyond. She’s made strides with the Corporate Alliance Partner program, helped develop the Energy in a Box Tool Kit for the Energy 2020 program, and pushed SCTE/ISBE to adopt new marketing processes. Henderson takes her cues from those who’ve preceded her. “The WICT principles—especially ‘be fearless’—are guidelines every person should hear earlier in life,” she says. “I didn’t hear them until I was in my 30s and didn’t act on them until my 40s. And what a great ride my 40s have been!”

Which sector of the cable industry best demonstrates gender equality? Which could use some enlightenment? 

Equality – Programmers and operators.  Enlightenment – Technology partners are making positive strides, but still have a way to go to equal the Programmer/Operator communities

What advice would you give your 13-year-old self?

The WICT principles — especially “be fearless” – are guidelines every person should hear earlier in life. I didn’t hear them until I was in my 30s and didn’t act on them until my 40s.  And what a great ride my 40s have been!

What’s been the biggest story in cable this year?

The emergence of new technologies that are transforming the industry and the continued power of SCTE/ISBE Cable-Tec Expo to bring together operators, technology partners and the workforce.  More than 10,000 attendees – a 21% jump over 2015 – attended this year’s show to hear how Virtualization, Internet of Things, Wireless, 4K/UHD and other innovations are creating new opportunities for cable to engage with consumers.

The Daily

Subscribe

FCC Chair Tees Up Apartment Broadband Competition Item

Cable has to contend with FCC Chair Jessica Rosenworcel circulating a proposal that would prevent providers from entering into exclusive revenue sharing agreements with building owners as part of changes aimed at bringing competition to MTEs.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Jan 28
Cablefax 100 – 2022 Nominations Due: January 28, 2022
Mar 11
The FAXIES 2022Entry Deadline: March 11
Apr 1
Cablefax Top Ops – 2022Nominations Due: April 1, 2022
Jun 3
The Diversity List – 2022Nomination Deadline: June 3
Aug 12
Most Powerful Women – 2022Nominations Due: August 12
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact John@cynopsis.com for more information.