Terry Denson & Aaron Slator
Terry Denson
Title: VP, Content Strategy and Acquisition, Verizon
Education: BA, Harvard; JD, Georgetown
Years in Cable: 14
Best Advice: Eat soup for lunch.
Aaron Slator
Title: President, Content & Advertising Sales, AT&T
Education: BA, Vanderbilt University; MBA, SMU
Years in Cable: 8
Best Advice: Talk straight and follow through.
As the top programming guys for incumbent cable operators’ main nemeses, these two execs are tough negotiators whose deals have helped set trends for the entire industry. Denson’s dealmaking has come amid major growth at Verizon FiOS TV, which added 600K subs in 2013 to end the year with 5.3 million customers, making it the nation’s sixth largest video service provider. At AT&T U-verse, Slator is the go-to guy for carriage deals, and his clout has only increased as U-verse added nearly 1 million subscribers in 2013, launched 100-plus TVE apps and channel extensions, and generated high customer satisfaction levels.
Denson
I watch the majority of programming on this device: TV
John, Paul, George or Ringo? Paul
Frank Underwood or Nick Brody? Nick Brody
The technology that will most benefit cable over the next year is: IPTV
Oscars or Grammys? Oscars
Favorite Restaurant: Jules Verne
Favorite vacation spot: Anywhere with my wife
Beach or mountains? Beach
Dessert island album? Songs in the Key of Life
The last time I had a good laugh: Yesterday
Dish I can make and that would impress a celebrity chef: Turkey Tacos
Slater
I watch the majority of programming on this device: TV
Frank Underwood or Nick Brody? Frank Underwood
Twitter or Instagram? Instagram
One thing I would do all the time if I could: Fish
Justin Bieber or Miley? Willie
Oscars or Grammys? Grammys
Beach or mountains? Mountains
Alec Baldwin.. NY or LA? NY
The last time I had a good laugh: Every time I hang out with my daughters
The day we get multiplatform measurement is the day I… come to work. I am hopefully optimistic this is not that far off!!!!