Following smart promotion of Season 1 on Netflix, SundanceTV also deployed several innovative campaigns geared toward fans, including “The Rectify Personality Test” to quiz fans on how they would react to various situations in the town where the series takes place, as well as a “Double the Love” campaign to encourage sharing of the first two eps of Season 2. The digital campaign helped “Rectify” account for 18.4% of all sundance.tv traffic during the campaign—and views for Rectify content rose 20% over Season 1.

The Daily

Subscribe
Tuesday–July 1

AMC’s ‘Nautilus’ Explores the Origins of Captain Nemo

Captain Namo is one of the most famous characters in all of sci-fi. Yet, while Jules Verne’s ill-fated explorer has starred in many adaptations, none has dived so deeply into Nemo’s origin story as AMC’s “Nautilus.”

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Sep 11
2025 Faxies Awards Faxies Nominations Open! Final deadline: 4/4/25
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.