VP, Interactive Platform Development
Cablevision Systems

Mitchko has seen the future, and she’s enjoying the view. The Cablevision VP, who works to sharpen the MSO’s VOD operations, iTV apps and advanced ads, believes in convergence. “It serves content across a range of connected devices, like tablets and smartphones, as consumers become accustomed to a customized experience that delivers what they want, when, where and how they want,” she says. “And as social networks drive more recommendations, crowd computing and sourcing will help viewers discover new content.”

The Daily


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