It’s quite incredible that this small marketing team led by Ben Lines continues to accomplish so much with only a half dozen staffers armed only with their enthusiasm, innovation and creativity. In a rapidly consolidating industry dominated by massive programming groups, Sportsman has managed to combine consumer and affiliate marketing into one tight-knit squad of believers who traveled to more than 25 consumer shows and nearly 50 cable and industry events, logging nearly 100,000 airline miles in just 90 days during event season. Serving up rabbit-rattlesnake sausage, giving folks a chance to try their hand at an indoor fishing simulator, and offering green screen photos with Sarah Palin are just a few of the unique ways they have engaged their consumer and client base. This small team of passionate nomads continue to impress. And they’re not done yet.

The Daily

Subscribe
Thursday–December 12

Delaware Doles Out BEAD Grants to Comcast, Verizon

Delaware became the second state behind Louisiana to announce grant funding awards from its BEAD allocation.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Apr 16
Cablefax 100 Awards Nominations Open November 13th, 2024.
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.