Robyn Miller
By
| February 5, 2014
SVP, Marketing
Tennis Channel
Miller generated consistent, competitive ratings for Tennis Channel coverage at the four Grand Slams this year and helped increase the network’s Web traffic 20 percent in part through creative media partnerships.
Biggest Challenges Ahead: “There are two significant challenges: First, finding ways to maximize the consumer impact of an independent network’s limited marketing resources; and second, navigating our agenda within a highly fractured tennis industry while maintaining good working relationships with its many different (and sometimes competing) segments.”
Top Travel Destination: “Anywhere there’s a beach and no BlackBerry service.”