Rebecca Schulte
By
| February 4, 2014
SVP/GM
Comcast SportsNet Mid-Atlantic
With Schulte at the top, Comcast SportsNet Mid- Atlantic has launched CSNbaltimore. com, enhanced mobile and social media efforts, brought the net to full HD production and seen a sizeable studio upgrade. She also has a hand in developing key partnerships with various sports teams. But there’s no resting on laurels in this competitive game. “I am very confident in our programming and websites, but you can’t just rely on good product to attract viewers these days; it takes a lot of creativity and hard work to reach people.”