Pop recruited more than 40 content creators to take the themes of Schitt’s Creek and produce custom videos that drove conversations on social media and tune-in. Over 70 videos were posted with the hashtag #SchittsCreek, receiving more than 8 million plus views. Performance across multiple platforms drove more than 200,000 unique visitors to poptv.com, 22 million impressions on Twitter and 15 million impressions on Facebook.

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The Cable Comeback

Commentary by Steve Effros It’s happening faster than I thought it would: the realization that the “cable” model of delivering video was the right, and probably only workable business model. “Cable”

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Apr 25
2024 Cablefax 100 Awards Magazine Release: April 25, 2024
Jun 13
2024 American Broadband Congress Conference Registration is Open!
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2024 FAXIES Awards Nominations Are Open!
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Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Rob Hudgins, [email protected], for more information.